Kitkat-nestle Research Paper Example | Topics and Well Written Essays - 2000 words

Kitkat-nestle - Research Paper Example Each of the fingers can be separately snapped from the bar. Bars have 2 or 4 fingers typically. Introduction Of Nestle in UAE Nestle’s first official presence in Middle East was in 1934 in Lebanon. It has grown then in the entire region and operating companies has been opened in every country of Middle East except Iraq and Yemen. In these two countries, selling and distribution of products is done through agents. The regional head office of Nestle was established in Middle East in Dubai in the year 1997. Currently, the activities are focussed on 13 countries of Middle East. Business Nestle is into food industry. They products in every food sector from infant food for children to chocolates, beverages, frozen food, seasoning, water, tea, coffee, ice creams etc for adults to pet care food for pets. Their product Kit Kat has its separate marketing and it is into the chocolate business with a range of different Kit Kat flavours. Organizations that market the brand Business activit ies of market In terms of retail and distribution, the market of Middle East can be characterised compared to others. There are three trade clusters in Middle East. The first includes countries like UAE, Qatar, Oman, Bahrain where top retailers account for more than 50% of sales. In this environment, the business is much more skewed towards hypermarkets, supermarkets and key accounts. In the second cluster, the top retailers make up less than 30% of business which includes countries like Saudi Arabia, Jordan and Lebanon. In the third cluster, the top retailers account for less than 5% of business. It includes countries like Yemen, Iraq, Iran, Palestine and Syria. The United Arab Emirates forms a large part of developed trade environment where the key accounts, supermarkets, hypermarkets, typically Lulu, the Coop, Carrefour and Spinneys represent the majority of sales. SWOT analysis of Kit Kat Strength The chosen company is such that it is very difficult to consider its weakness in p romoting their chocolate. The way in which Kit Kat Company is promoting its product is very strong. They make a discount when consumer buys large pieces. It also has many factories which increases and improves the sales of company. Maximizing the distribution of the product is very strong to achieve the goals for any company to have many consumers and gaining profits like the Kit Kat Company does. The way that retailers promote the Kit Kat chocolate is different. Good retailers should help the customers to observe the chocolate in the supermarket in a good way to sell more. For example, when we went to the see how supermarkets promote our product that we chose, we saw big differences in the amount of the Kit Kat chocolate in each store like in Al-Hadaf Supermarket, there are many sections provide different types of Kit Kat. Kit Kat chocolate is a familiar over the world because it has been produce for a long time. The company shows many advertisements and puts many billboards on gro ceries and big markets. Their slogan of Kit Kat â€Å"

Psychological abuse in the adolescence Essay Example | Topics and Well Written Essays - 1250 words

Psychological abuse in the adolescence - Essay Example The feeling of guilt might become prominent in some cases. This might even make the individual become prone to self-injury or self-harm. The condition might become more evident through changes in the victim's body language. For instance, some victims avoid eye contact while talking to someone else. There are many chances that such people might get misunderstood for exhibiting such weird behavior patterns. However, it becomes very important to exercise patience and understand the real problem. The need to do so becomes greater when the victim is an adolescent on the threshold of looking at life with an independent perspective as well as enthusiastic to take the responsibility of his/her own life. A psychological setback at this stage could just de-alienate them from their purpose and dreams. Samuel Griswold Goodrich's contention that abuse is the weapon of the vulgar is not at all exaggerated. How else would one explain the hatred of one human towards another by not only causing physical but also psychological trauma to another The concept of the entire humanity being an extended family just goes for a ride, for there is no tolerance and synonymous virtues attached to an action that robs an adolescent off his/her future. It is vulgar and there cannot be a more disturbing explanation. The most common symptoms that come out as psychologica... However, a more banal form of abuse involving exhibitionism can be very shocking to young adolescents. Abuse of teenagers can also be in the form of physical or emotional neglect or parental incompetence. A salutary reminder is the number of children who are in care at any one time, some of whom will have been taken into care because of abuse at home. (The Child Abuse Prevention and Treatment Act, ) It is very important to observe adolescents with an insightful eye. According to leading theorist Erikson's contention, adolescents are constantly exploring their identity. Every stage in their life poses a new question on identity crisis. An abusive setback can add more chaos to this crisis. The stages of 'split images' and 'dispersion' might be at the helm during such a phase. The victims of psychological abuse are generally not very communicative about their experiences. Even when they are probed, most adolescents would talk in terms of flashbacks or also might try to exhibit dissociative symptoms. Social withdrawal and avoidance of any stimuli that are closely related to the trauma (traumatic trigger) are very typical for traumatic experiences. Some adolescents try to self-medicate with alcohol and drugs to compensate for flashbacks and major emotional disturbances. Many adolescents are also afraid to talk about their traumatic experiences, especially if close relatives are invol ved. They may even feel extreme guilt over their failure to prevent the traumatic event. These adolescents need intensive care and protection. There is another side to the concept of abuse. The abuse might not always have physical or sexual overtones. It could be as abstract as a perspective that an adolescent might develop as he/she is maturing. It could be